Description: 1999 SOA Annual Meeting, San Francisco. Presenters examined alternative marketing methods that bridge buyers and sellers. Subjects discussed: 1. Work-site marketing. 2. Nontraditional marketing survey presentation. 3. Marketing through property and casualty agents.

Description: Panel of session 56PD of the New York Annual Meeting examines a range of issues surrounding bancassurance from both the insurer's and the banker's perspective. From the Record of the Society of Actuaries, Vol. 24, No. 1.

Description: This article introduces The Product/Channel Directory, which provides the combination of products offered and distribution channels for over 200 companies.

Description: 1999 SOA Annual Meeting, San Francisco. Presenters, each offering a different perspective, discuss a case study involving a successful bancassurance program focusing on: 1. Targeted customer segments. 2. Insurance products involved. 3. Distribution channels utilized. 4. Selling/underwriting/issue processes. 5. Refinements to the initial offering. 6. Key success factors. 7. Sales results.

Description: 1999 SOA Regional Meeting, Atlanta. The stated objective of this session was to provide a good feel of what financial service convergence means. It included a legislative update of what was happening in Washington in 1999 and discussions on customer segmentation, on bancassurance products, and distribution channels within a bank.

Description: This article discusses the various ways that banks distribute insurance products.

Description: 1999 SOA Annual Meeting, San Francisco. This is Table 1 Product/Channel Directory that is associated with Building Bridges with Session 136IF: Building Bridges with Alternative Marketing Methods